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Discover new and exciting websites and share them on delicious!
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text.
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Martech Zone
Martech Zone
Marketing Technology Advice from Marketing Experts

Moosend: Email Marketing & Automations
by George Fakorellis

Moosend, the awarded Email Marketing and Automation platform, has re-defined email marketing features, pricing plans, and value for money with its consistency, dedication to excellence, and customer support performance. Within just 8 years, Moosend has managed to establish a worldwide presence with high-profile agencies and multinational companies such as Ted-X, and ING, to name but a few. Moosend was the first platform in the industry to be ISO-certified and GDPR-compliant, thus proving its...


Constructing a Mailing List for Email Marketing
by Pauline Farris

There?s no doubt that email marketing can be one of the most effective ways to reach out to potential customers. It has an averageROI of 3800 percent. There?s also little doubt that this form of marketing has its challenges. Businesses must first attract subscribers who have a chance of converting. Then, there?s the task of segmenting and organizing those subscriber lists. Finally, in order to make those efforts worthwhile, email campaigns must be designed to

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Full Circle Insights: Funnel Metrics and Attribution for Salesforce
by Bonnie Crater

At most companies, marketing and sales don?t operate on a level playing field. B2B sales operations have CRM systems like Salesforce to measure performance, including overall company metrics and the granular details of team and individual performance. Since the CRM system functions as the de facto system of record for revenue in most companies, the sales team has data that is credible in the C-suite.  Marketing teams use various martech solutions to automate campaigns and

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